INTERN
Application Portfolio · 2026

Ideas that move faster than your FYP.

Hi, I'm Zainab —

Marketing psychologist. Content creator. Student of why people stop scrolling and what makes them hit follow, DM, and buy.

I've built a content system from scratch that reaches 151K+ accounts a month — zero paid ads, zero agency budget. Just psychology, hooks, and relentless iteration.

151K
Accounts reached / mo
95K
Organic views / mo
93%
Non-follower reach
Scroll
Why I'm the right fit

Your requirements.
My receipts.

You need →

Strong interest in social media, content creation & digital trends

This isn't a side interest — it's my entire world. I study how the Instagram algorithm distributes content, track what's working on Reels week-by-week, and have built a 14-post account that consistently hits discovery audiences. I spend more time on social media theory than most people do scrolling it.

You need →

Good at content ideas, reel concepts, hooks & storytelling angles

My top reel hook — "Instagram has no reason to push you" — hit 19.7K views and drove 143 interactions from a cold audience. I write hooks that create psychological tension and open loops people need to close. Every concept I produce is backed by a clear emotional trigger.

You need →

Understands how Instagram & short-form content works

I've dissected what makes content travel. My account consistently gets 91% of views from Reels, proving I understand the format. I know the difference between content that performs for followers vs. content that breaks into explore — and I build for both.

Content proof

Posts that prove
the strategy works.

Hook-led Reel

"Likes don't close deals. Proof does."

25.3K views
338 interactions
Top performing post

Education Reel

"Instagram has no reason to push you"

19.7K views
143 interactions
Algorithm content

Myth-busting Reel

"3 Big Lies You Believe About Social Media Marketing"

17.4K views
154 interactions
Trend-riding format

POV Reel

"Signs you're ready to hire a marketing agency"

15.2K views
102 interactions
Lead-gen content

Positioning Content

"Your Instagram is literally repelling clients… and you have no idea"

3.9K views
60 interactions
Carousel / swipe

Educational Series

"Beginner brand builder vs. experienced brand strategist"

51 engaged accounts
9.5% posts interaction share
Comparison format
95K Views / 30 days
151K Accounts reached
1,499 Interactions / month
91% Views from Reels
14 Posts · All organic
What I bring

Skills built for
exactly this role.

✦ Hook writing & open-loop copy
✦ Reel concept development
✦ Instagram algorithm & formats
✦ Brand voice development
✦ Consumer psychology & behaviour
✦ Trend spotting & content research
✦ Storytelling angles & POV formats
✦ Content strategy & planning

Why The Social Dilemma

"I want to be in a room where ideas move faster than the FYP — and then learn how to make them."

  • I've studied TSD's content approach — the way you balance education with entertainment is exactly the framework I try to apply to my own work.
  • I want to learn from someone who's built a brand that people share, not just like. That's the skill gap I want to close.
  • I'm not looking for a certificate. I'm looking for a creative environment where I can get better, faster — and contribute ideas that actually get used.
  • 4 months minimum works perfectly for me — I'm committed to depth over dipping in.

Let's make
ideas that
travel.

I'm ready to brainstorm, iterate, pitch, and execute — whatever the team needs. I show up with energy, ideas, and the psychological lens that makes content actually work.

Send Me a Message →

Application details

Name

Zainab Bai

Role

Social Media Intern — The Social Dilemma

Email

zainabbai24@gmail.com

Instagram

@zainab__bai

Availability

Immediate · Remote · 4+ months